1. Capture Authentic Spaces
Avoid lenses that distort a room's proportions, at Appetit visuals, we prioritize authenticity by framing spaces in a way that reflects how the human eye naturally sees them. This method gives potential buyers an honest feel for the property creating a connection that draws them.
Pro Tip: Avoid overextending your field of view. Distortion may make a room look larger, but it compromises the authenticity of the space.
2. Highlight Key Details
In architectural photography, the beauty is often in the details — unique fixtures, natural light, or the craftsmanship of a room. By focusing on these features rather than trying to capture everything at once, we frame shots that emphasize what makes each space special.
Pro Tip: Find a feature that embodies the character of the home, like a stunning staircase or a sun-drenched corner, and frame your shot to bring attention to it.
3. Create a Sense of Flow
Homes are meant to be lived in, and your photos should reflect that. Rather than simply showing isolated rooms, we frame shots in a way that shows how spaces connect and flow into one another. This helps potential buyers imagine walking through the home, giving them a more immersive experience.
Pro Tip: Use doorways, hallways, or glimpses of adjacent rooms to hint at the layout, subtly guiding the viewer through the property.
4. Frame for Emotion, Not Just Space
Photographs shouldn’t just show a room—they should evoke a feeling. Whether it’s a cozy living area or a bright, open kitchen, we carefully frame our shots to convey the emotions a space is meant to inspire. This helps buyers picture themselves living in the home, creating a powerful emotional connection.
Pro Tip: Consider how the space is used at different times of the day. Early morning light might enhance a bedroom’s tranquility, while golden hour can make a dining room feel inviting.
5. Ensure the Experience Matches the Expectation
When wide-angle lenses are used to artificially enlarge a room’s appearance, potential buyers can feel disconnected when they see the property in person. We frame our shots to ensure that what the buyer sees online matches the reality of the space. This builds trust and ensures that buyers walk into a property feeling excited, not disappointed.
Pro Tip: Stick to lenses that capture a realistic field of view. This will ensure that your shots are honest and build buyer confidence. By focusing on authentic, thoughtful framing, Appetit Visuals ensures that every property we capture looks its best without sacrificing accuracy. When buyers feel a true connection to a space through well-framed photography, it leads to faster, more successful sales.
